Business Growth through B2B Sales Growth

We can help you increase your business’ B2B revenue by introducing the pragmatic and process-driven 3S Sales Programme©. This breaks the client life-cycle into three key phases to provide a process that will engage the whole business in the drive to increase your sales.

Phase 1 - Search This ensures that when a client is looking for a service/product they find and engage with your business. We ensure that those charged with identifying prospective clients:

• translate market research into practical insight for your sales people
• understand your competitors and differentiate your offer
• enable your operations team to improve customer satisfaction 
• focus marketing spend on connecting your business with the decision makers

Phase 2 - Sell This takes a prospective client to the first sale. We ensure your sales people: 

• focus their efforts on the value adding activities, accounts and prospects
• differentiate your offer and translate it into client benefits
• design and deliver, on time, constructive account and opportunity plans
• understand your client’s buying processes, motives and business environment
• feedback their market intelligence to the rest of the business

Phase 3 - Satisfy This takes a new client relationship to a long-term partnership providing repeat sales and referrals to new prospects. We do this by helping you develop a ‘customer obsessed’ business and culture, one where: 

• people strive to impress your clients everyday
• business processes constantly satisfy and impress
• innovation to improve customer satisfaction is ‘business as usual’
• your clients value your open and honest culture
• ‘customer obsessed’ behaviour defines your brand